Designed a series of bespoke print ad concepts for travel advisor Corinne LeBourhis (Le Bourhis Voyages) to capitalize on a local newspaper placement opportunity. The designs shift away from traditional travel agent clichés, pairing editorial typography and atmospheric photography with sharp, benefit-driven messaging that speaks directly to high-net-worth travelers.

Strategic Copywriting & Position: Developed high-impact headlines that position luxury travel as an effortless, human-curated experience (e.g., "The algorithm knows what's popular. We know what's perfect" and "The most luxurious thing you can travel with is nothing on your mind").

Brand Alignment & Aesthetics: Seamlessly integrated Corinne’s independent agency branding (Le Bourhis Voyages) and "Luxury Travel Designer" title alongside clean typography and modern visual framing.

Conversion & Lead Tracking: Incorporated prominent QR codes paired with clear calls-to-action ("LET'S TRAVEL" / "LEARN MORE") to bridge traditional print media with direct digital inquiry paths.

Concept Exploration: Provided multiple visual and thematic executions, spanning warm European cityscapes, serene cliffside vistas, and intimate luxury interiors, giving the advisor options to best fit the local publication's demographic.